2021 - 2025 | Graphic Design, Branding

Texas HHS Turn To Campaign
As the lead designer, I conceptualized the name of the substance use awareness campaign, created brand guidelines and logo lockups, and established the visual to the point of eventually curating various materials across paid / organic social posts, digital / print OOH ads, billboards, event collateral, and educational materials which boosted engagement and brought great success to the government client.